중앙데일리

Dear Readers,

These days, it is a cliché to say that the newspaper industry is dying. The visible contraction in newspaper subscriptions, recent news of the sale of the Washington Post and closures or bankruptcies of other
newspaper organizations all attest to this impression.

But, as always, there are exceptional organizations which successfully confront crisis situations not just to
survive but transform and become even stronger. Such is the case of the Korea JoongAng Daily and its
association with the New York Times.

Launched in 2000 in the aftermath of the 1998 Asian financial crisis and weathering the 2008 global
economic crisis, the Korea JoongAng Daily has worked strenuously to develop a generation of multitalented
and multilingual professional journalists dedicated to delivering the most relevant news across the political, corporate and cultural spectrum. This quality is further enhanced by our team of foreign editors and expert
Asia hands, with Pulitzer prizes to their credit and backgrounds at The Wall Street Journal, Financial Times,
Time magazine, Forbes and Bloomberg News, among other organizations.

We claim to be the most relevant English newspaper in Korea because, unlike others, the Korea JoongAng
Daily is strictly dedicated to bringing you the most authoritative and trustworthy reporting about Korea,
its politics and business, sports, art and culture, insightful interviews and editorials from the nation’s opinion
leaders. In other words, we claim to best represent the genuine voices of Korea in English.

As for major headlines around the world, what better source is there than our decade-long partner, the
New York Times. While the International Herald Tribune’s historic masthead will be missed by many when
the newspaper becomes the New York Times, its quality will be fortified through this meaningful brand
consolidation in the era of digital media.

Together, the Korea JoongAng Daily and the New York Times constitute the most relevant and comprehensive
English newspaper in Korea.

Thank you for your continued support and interest in our publication.

Respectfully,

Hong Jeong-do
Publisher
Korea JoongAng Daily