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In Vegas, Samsung touts its big television screen

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Jan 09,2003
The International Consumer Electronics Show, the World's largest annual trade show for consumer technology, opens Jan. 9 in Las Vegas. About 2,000 companies from around the world will take part in the exhibition, among them will be three of Korea's largest consumer electronics companies: Samsung Electronics, LG Electronics and Daewoo Electronics. More than 40 small and medium-sized Korean firms will also take part. Participants from Korea will showcase digital home appliances, such as digital televisions and home networking devices, and mobile products, such as personal digital assistants. Samsung said that it will display a 54 inch television with a thin film transistor - liquid crystal, or TFT-LCD, display. The company said it is the largest such display in the world. Samsung said the product is part of its effort to take the first mover's advantage in the market for TFT-LCD screens for television sets, where competition is intensifying. These displays are usually larger than 30 inches. Industry analysts report that the market for TFT-LCD televisions will grow to 12 million sets by 2005 and to 18 million in 2006. Samsung said by 2005, it will establish seventh generation TFT-LCD production lines. "To win the competition with other producers from Japan and Taiwan, we decided to skip the sixth generation production plants and go directly for the 7th generation technology," a Samsung official said. In the flat panel industry, the size of the mother glass from which panels are cut determines the generation of the production facility. For the seventh line, Samsung said it is considering use of mother glasses as large as 1,800 millimeters by 2,000 millimeters. LG Philips LCD, which unveiled late last year the first TFT-LCD television sets with displays larger than 50 inches, said it aims to be the No. 1 player in this market by 2005. The company plans to increase the portion of large flat displays for televisions of at least 20 inches to 90 percent of its entire thin film transistor - liquid crystal display production. Meanwhile, the Las Vegas exhibition will feature presentations by Michael Dell, Dell Computer Corporation chairman and CEO, and Rob Glaser, the chairman of Real Networks. Both speaker are expected to detail their plans for media delivery devices. by Ha Ji-yun


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