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Samsung’s mobile phones: Best brand in United States

  PLAY AUDIO

May 27,2004
For three consecutive years, Samsung mobile phones have had the best brand image in the United States market, Samsung Electronics announced yesterday. According to a study by Brand Keys, a U.S. market research company, Samsung Electronics’ mobile phones ranked first in American consumer satisfaction. Samsung Electronics said the study showed that consumers in the United States were most likely to repurchase Samsung Electronics’ mobile phones. Motorola and Sony-Ericsson were both ranked second in the categories of consumer satisfaction and repurchase preference.


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