Samsung head predicts rise in NAND market

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Samsung head predicts rise in NAND market

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Hwang Chang-gyu, president of Samsung Electronics, yesterday said NAND flash memory chip prices, which hit bottomed out this month, would soon bounce back on strong demand. The chief executive of the world’s second-largest computer chip maker, who was at the Seoul Digital Forum, added that prices for the chips would further stabilize in the second half of the year. “Market demand for the chip has been increasing, as demand for machines that install NAND flash memory chips have gone up,” Mr. Hwang said. “With this trend, the price of NAND chip will be stabilized in the later half of this year. Also DRAM chips are showing a stable increase in demand, which is raising hopes for a strong forecast.” The world’s two leading NAND flash memory chipmakers, Samsung Electronics and Hynix Semiconductor, recently raised the prices of their chips after a problem of oversupply was resolved. “The recovery in the price of NAND flash memory chips will greatly contribute to the company’s second-quarter performance,” Mr. Hwang said. The Samsung Electronics’ president said the company expects the market for Solid State Disks (SSDs), which replace a computer’s hard disk drive, to reach $500 million this year. The chip’s design is based on that of the NAND flash chip. The Korean chipmaker, however, expects SSDs to form their own market once demand for the disks rises, triggered by a price drop. Mr. Hwang also said at the forun that fusion technology ― which blends biotechnology, nano technology and information technology ― will be the technology of the future, following information technology. The conversion of such leading technologies could spread to various industries, from telecommunications to energy, medicine, environment and the space sector, he said. Semiconductors will play a huge role in the fusion technology era, he added. by Lee Ho-jeong
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