Alluring Names for Apartment Buildings

Home > Culture > Features

print dictionary print

Alluring Names for Apartment Buildings

An increasing number of apartment buildings are being named with appealing monikers, amidst growing competition in the industry.

It's all part of a new marketing strategy for construction companies to build up an exclusive image for their apartment buildings.

With names like Raemian, Home town, Eco-ville, and e-Pyunhansaesang, apartment buildings are moving away from traditional names. Some companies are selecting names for their new apartment complexes from public entries.

by Yum Tae-jung

More in Features

Kakao TV launches this month, takes on Netflix

[TURNING 20] In a sea of hate, change flourishes

Criticism of sex ed books for kids raises more questions than answers

When it comes to sex ed, this Danish author says just talk about it

The traveling grandma who's 'alive and kicking it'

Log in to Twitter or Facebook account to connect
with the Korea JoongAng Daily
help-image Social comment?
lock icon

To write comments, please log in to one of the accounts.

Standards Board Policy (0/250자)

What’s Popular Now