Cable TV Channels Seek to Cross over to Survive
Published: 04 Jan. 2003, 17:18
However, some cable TV channels want to expand into other popular categories because of big losses in sales and viewers. One cable channel provider, A&C Kolon which specializes in classical culture programs has requested the government to approve its art movie additional programming. The company plans to change its channel name to emphasize its movie broadcasting. Another channel CTN, currently specializing in documentary programs plans to provide a 60 minute long home shopping program. This company has already advertised in newspapers its plan to provide this consumer service program despite not receiving approval, yet.
Understandably existing channels specializing in movies or home shopping are taking a firm stand against this move. These companies' believe that if the government abandons the specialization policy for cable channels, nobody will be able to survive. A difficult decision awaits the government; one that will effect the entire cable industry.
with the Korea JoongAng Daily
To write comments, please log in to one of the accounts.
Standards Board Policy (0/250자)