Gift Certificates Target Internet Generation

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Gift Certificates Target Internet Generation

Gift certificate cards focusing on the Internet generation are in vogue. Coupons for the N generation are available for cyber shopping malls and Internet sites as well as for offline are released continuously.

Futuretech is now offering an 'Atbill', an Internet contents gift card. It is only for cyberspace. After customers log into the comapny's homepage (www.atbill.net) and choose from among the 10 types of cards ($5-$50), they have only give their ID and passwords to whomever they want to present it.

If the owner of the ID and password uses a fee-based site, the fee is paid by the gift-giver's credit card.

Characterland recently began to sell a 'Character Certificate Card'. This is a piece of paper with cartoon characters. It costs $5 to $10. It is currently being sold in over 100 franchised stores. It is also avaliable in stationery, book, video, record,toy stores and even PC rooms.

Happymoney (www.happymoney.co.kr) has released 'Happymoney,' an Internet culture gift card.
This plastic card has been sold online since early April. The card is available in all of its 50 member stores (Internet shopping malls like Hansol CS Club, Interpark, Maguri and IMstation).

Hyundai Department Store and Inisis released the 'Digital Gift Card.' The card can be used in e-hyundai, Chong-ro Bookstore, and Musicland.



by Cha Jin-yong

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