SFAA To Show 10th Anniversary Fashion Collection

Celebrating the 10th anniversary of its foundation, the Seoul Fashion Artists Association (SFAA) will be showing a collection called 'dms' at the Asia-Europe Summit Meeting (ASEM) convention hall from May 29 to June 2.

There will be 18 designers participating as well as one associate member and 3 fresh designers. Korea's leading fashion designers, Kim Dong-sun, Jee Chun-hee, Son Jong-hwan will show their works in the collection.

At this event seperate pavilions, called 'Members' Collection Zones' will be established inside the hall in order for audiences to be able to enjoy the collections up-close at their own convenience. In addition, in the 'Fashion Industry Zone', audiences can look into the future of the fashion industry which is now striving to become a high value-added industry for the 21th century as part of a government planned strategy.

The fall and winter fashion trends to be presented at this show are predicted to be a continuation of new modern style, including styles from the 70s and 80s. Bright colors and geometric patterns are expected to figure prominently.

by Park Hye-min