TV Companies Fight Back
Published: 04 Jan. 2003, 19:17
In response to Park's comments SBS sent a letter to its producers and directors of popular TV shows such as, 'Making a Wonderful World', 'Happy Saturday', 'News Pursuit' and 'Night TV Entertainment' under the name of SBS's chief, Song Do-kyun. In the letter, Song wrote that, "It is true that we haven't put any regulations on broadcasting sexual content during prime time when many families watch TV." Song asked the producers and directors to monitor the content of teir programming and to remove any objectionable material.
KBS is also discussing ways to reinforce regulations such as a 'Three-strikes. You're-out' system. This system means that when a TV program is awarned by the Korean Broadcasting Commission (KBC) more than 3 times, then the program will be pulled from the network. The rule was enacted in early 1999, but never enforced.
Minister Park stated that, "We will set up guidelines for good TV programs, shows meeting these guidelines will receive advertising from the Korea Broadcasting Advertising Corporation."
KOBACO decided to give priority to programs deemed to be of high quality or having a redeeming social value and to boycott programming deemed by KBC to be obscene.
by Lee Hoo-nam
with the Korea JoongAng Daily
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