Tae-Bo Video Tops in U.S. marketThe latest exercise craze in the U.S. is an interesting amalgam of East and West. The top exercise video in the U.S. market is called 'Tae-Bo', which is a combination of Korean Taekwondo and western boxing that is designed for an aerobics workout.
The Los Angeles Times on March 4 reported that Tae-Bo is booming since its debut last fall. The video has sold 1.5 million copies, and is unquestionably a bestseller. It quickly rose to the #1 position in Billboard's chart for exercise videos.
The video retails at 39 dollars, and total sales, so far, have reached 75 million dollars.
Tae-Bo's creator, however, was not Korean or even of Korean descent, but an African-American named Billy Blanks.
He became famous as the personal trainer and workout guru for such celebrities as Jane Fonda, and he appeared on the Oprah Winfrey show.