[LETTERS TO THE EDITOR]Bakery mileage points burn this customer’s pastries

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[LETTERS TO THE EDITOR]Bakery mileage points burn this customer’s pastries

I often buy cakes at a bakery near my home. The shop provides gifts to customers when they accumulate a certain amount of purchase points. My family liked to patronize the shop because of the gifts based on those purchase points.
But I found when I bought a loaf of bread a few days ago that my point total was lower than it had been earlier, although I had not redeemed any points. This was the second time that had happened, but I didn’t raise the issue that time. After a second problem, I thought that the shop might be fiddling with the points to keep its expenses down.
The manager at first would not listen to my complaint. But as I elaborated the details of my purchases, the shop owner finally corrected the point total. The shop is a branch of a large bakery chain.
The chain should correct the underlying problem.


by Kim Su-jin
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