[2011 Top 10 stories] JTBC shows lead the pack
The new channels rose to the surface after 2009 legislation allowed industrial capital and newspaper organizations to enter the television sector. Among the new channels, JTBC is affiliated with the JoongAng Ilbo, TV Chosun with the Chosun Ilbo, Channel A with the Dong-a Ilbo and MBN with Maeil Business Newspaper
Two JTBC dramas - “Padam Padam,” a love story about Jung Woo-sung (“Athena: Goddess of War,” 2011) and Han Ji-min (“Detective K,” 2011) - have gained the highest viewing rates, 2.151 percent, according to AGB Nielsen Media Research. No other channel’s programs have broken the 2 percent mark.
Average viewing rates for all four channels are lower than 1 percent. Many worry the new channels will not take root in the competitive TV industry, but some say that it’s too early to decide if the launch is successful.
By Lee Sun-min