Microsoft tablet a turning point

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Microsoft tablet a turning point

Micosoft will announce plans to sell a tablet running the next version of its Windows operating system under its own brand, a major departure from its strategy of partnering with computer makers, according to a person familiar with the plans.

The company may demonstrate the device at an event in Los Angeles today, said the person, who asked not to be identified because the plans have not been made public. The company has said it aims to release the new Windows 8 operating system in time for the holiday season.

Microsoft has been working with personal-computer makers to produce Windows 8 tablets, designed to win back consumers who have shunned Windows machines in favor of Apple’s iPad. The world’s largest software maker may be taking steps to exert more control over the hardware that runs its programs as Apple does in order to mount a more successful challenge.

Bloomberg

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