Kotra to promote local goods at fair in Wuhan

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Kotra to promote local goods at fair in Wuhan

The state-run trade promotion agency said yesterday it will host a trade show in December in central China as part of its efforts to promote local products in the world’s No. 2 economy.

The Korea Trade-Investment Promotion Agency (Kotra) said the 2012 Korea Products Fair will be held in the city of Wuhan, the most populous city in central China, from Dec. 6-8. It will take place on the sidelines of the city’s annual International Import and Consumer Boutique Fair.

The move is designed to help small- and midsized firms expand into China’s booming inner provinces, Kotra officials said.

“Wuhan has grown into a key strategic market for firms seeking to make it into China’s central region,” Kotra’s Wuhan office said in a statement. “The city is widely expected to become an important foothold for global firms to enter the country, following Beijing and Shanghai.”

According to market researcher Economist Intelligence Unit, Wuhan is one of 13 emerging megalopolises in China.

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