[Sponsored Report] Mobile camp teaches kids car science

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[Sponsored Report] Mobile camp teaches kids car science

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Kim Hyo-joon, chairman of the board of directors of the BMW Korea Future Fund, poses with children at the launching ceremony of Junior Camp, an innovative program designed to educate students about science in interesting ways.


BMW Group Korea’s nonprofit foundation, BMW Korea Future Fund, has revealed “Junior Campus,” a new science education program for children.

Junior Campus is a creative science education system that helps children understand basic science using automobiles and focuses on environmentally friendly technology.

The initiative is based on the 2013 elementary curriculum for science, technology, engineering, art and mathematics. It helps children resolve different issues via educational content and self-initiated experience programs. Through group activities, the program helps children develop responsibility, teamwork and leadership skills, and since it is a mobile program, it does not neglect those in rural areas, helping to resolve the education gap.

By opening a new era of creative science education, it hopes to support well-educated young people who will be the future leaders of the country and society.

The moving campus car that holds the program’s necessary materials has various items, including the characters Mirae (meaning future) and Haneuli (meaning sky). It also holds video clips that introduce the basic structure of automobiles to children, an automobile safety quiz and other materials through which children can experience the scientific principles hidden in automobiles. Special topics include energy transit, change in speed through gears, the principle of surface vibration relief, frictional force and resistance according to the center of gravity.

“Our goal is to help future leaders learn the basic principles of science in a fun and easy way using automobiles and to encourage future global science talent,” said Kim Hyo-joon, the chairman of the board of directors of the BMW Korea Future Fund said.

“Wherever a child wants the Junior Campus, we will be there, even if it is a remote mountain area. Our goal is to provide equal educational opportunities. We will also continuously support children who wish to grow into a future scientist through this Junior Campus program.”

Junior Campus is open to students from third to sixth grade, and about 10,000 students are expected to participate a year.

Schools, child welfare institutes, multicultural family centers, children’s libraries and hospitals can all apply for Junior Campus to make a vision.

Those interested should inquire further via phone at 1688-9338 or online at www.juniorcampus.or.kr.


By Lee Ji-hyun [concordia@joongang.co.kr]

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