Lotte pushes for diverse office culture

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Lotte pushes for diverse office culture

Lotte Group Chairman Shin Dong-bin has taken steps to root out discrimination within the company.

Lotte has enacted what it is calling the Lotte Group Diversity Charter, intended to recognize diversity and stamp out discrimination, at its 2013 HR Forum held at Lotte Hotel in Jamsil, southeastern Seoul, yesterday.

The Lotte Group’s HR forum is an annual event to discuss the year’s major human resources issues with 500 HR, labor and education personnel of all the Lotte affiliates.

It is the first time for the major domestic company to make such a declaration.

The global retail giant is trying to increase the recruitment of female and foreign employees, such as those from Southeast Asia.

There could be problems in human resources management if Lotte does not take a clear line against discrimination.

In particular, Lotte decided an open and fair organizational culture would lead to structural innovation.

Lotte plans to introduce education courses for respecting diversity via various in-house training programs, such as educating team leaders and those who are on the list for promotions.

Since 2011, Lotte has been increasing the recruitment of disabled workers by holding an open recruitment. In addition,it plans to fill at least 35 percent of the new work force with females this year,

Last year, the group improved the system for pregnant employees to automatically take parental leave for one year in addition to maternity leave to help female employees.

In addition, the retail group is operating an online education site Talk Talk Mom for those who took parental leave to overcome their sense of alienation when they come back to work.

“The company decided that creating an environment where employees with a variety of talents can work without any discrimination was important to secure future competitiveness,” said a spokesman for Lotte Group.

“The corporation aims for open and fair corporate culture in which any member of the group can be a leader, regardless of racial, cultural and physical differences.”

By Kim Jung-yoon []

By Kim Jung-yoon
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