With Amoled, the future is on display

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With Amoled, the future is on display

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Kim Ki-nam

With the rapid expansion of cloud computing and super-fast wireless connectivity, the active-matrix organic light-emitting diode (Amoled) next-generation display is expected to have a huge impact on mobile gadgets like smartphones and tablet PCs, according to Kim Ki-nam, chief executive officer of Samsung Display.

He predicted the future of displays will change considerably, with special attention to the virtually infinite number of imaging possibilities in Amoled. Kim made the remarks Tuesday in a keynote speech at the Society for Information Display’s Display Week 2013 in Vancouver Convention Centre. Samsung and LG Display had booths at the annual event.

In a cloud computing environment, Kim said, the capability for mobile devices to process and store data can be extended almost infinitely, allowing users everywhere to facilitate consumption of games, video and other digital content. Higher levels of display technology - Amoled, for instance - will be required to best enjoy the content amid increased penetration of cloud service, he said.

Also, amid rapid progress in super-fast wireless connectivity technologies like fourth-generation long-term evolution (LTE), the maximum wireless transmission speed is expected to reach as high as 3 gigabytes per second by 2015, compared to 75 megabytes per second for ordinary LTE. That will greatly enhance the resolution of video content, thus propelling the demand for the most advanced displays. “As image quality of video content improves, larger and even more vibrant displays will emerge as a key differentiating point in mobile devices,” he said.

The key upshots of Amoled, the CEO explained, include the capacity to embody true colors closest to those of nature, and flexibility and transparency. Amoled displays that are set to be rollable and foldable in the near future are expected to maximize portability, leading to innovation in product design. Amoled displays can also accommodate touch screens and sensors inside them - signaling that technologies will extend their applications beyond mobile gadgets to the automotive, publishing, biogenetic and building industries.

“The display market is unlimited in the amount of growth that it can achieve as technical innovation continues to accelerate,” he concluded.


By Seo Ji-eun [spring@joongang.co.kr]

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