Apm Monaco brings its brand of bling to Korean market

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Apm Monaco brings its brand of bling to Korean market

A Monaco fashion and jewelry brand has entered the Korean market with the goal of mesmerizing trendy Korean consumers with its chic designs.

Apm Monaco said yesterday it will introduce trendy but original hand-made jewelry in silver and nine-karat gold, with diamonds, sapphires and rubies at reasonable prices.

“Korea is a dynamic and challenging market,” said Kim Won-sook, CEO of Apm Monaco Korea. “Apm Monaco will lead the market with fresh designs that Korean consumers have never seen before.”

Founded in 1982, Apm Monaco sells more than 1.5 million pieces of jewelry in 46 countries every year. It has more than 800 stores worldwide. In France alone, there are around 300 stores. Products are available on www.apm.mc, and also at duty-free shops.

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