Lotte marks history through photos

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Lotte marks history through photos

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Left: A picture from 1979 depicts a stained-glass window, which is now long gone, at Jamsil’s Lotte Department Store. Right: The indoor musical fountain of the Gwangbok Lotte Department Store. Provided by the company

Lotte Shopping, the retail conglomerate behind several department stores and discount shops in Korea, has published a 320-page online compilation commemorating its history through visual media.

The Internet anthology, which celebrates the 35th anniversary of the company’s foundation, contains photographs, artwork and historical documents.

Aitch, a renowned Romanian artist, contributed illustrations portraying the history of Lotte for publication.

Eight of the best photographs out of 3,000 entered by Lotte customers and staff into a contest run by the company were chosen to be published in the book.

These images, along with others sourced by Lotte, depict some of the conglomerate’s biggest moments, such as the opening of its first overseas department store in Moscow in 2007.

A Korean company launching an international store was unprecedented at the time.

Photographs from a visit by the late Princess Diana in 1992 and long-gone artifacts such as the obelisk in front of the main Lotte Department Store in Jamsil are also documented in the set.

Old Lotte advertisements are featured, too, including one from 1980 illustrating a first anniversary event in which Lotte provided own-brand chewing gum and sausages to customers.

The 35th anniversary compilation is currently available to view on the Lotte Department Store website at store.lotteshopping.com.

By Kim Young-shin [yskim11@joongang.co.kr]

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