YouTube to block some indie artists’ music videos

Home > Entertainment > Music & Performance

print dictionary print

YouTube to block some indie artists’ music videos

테스트

An illustration shows YouTube on a cell phone, in Zenica, Bosnia, yesterday. Google’s YouTube said on Tuesday that it plans to launch a paid streaming music service, amid criticism that its existing, free video website might block the music videos of labels that do not agree to its terms. [REUTERS/NEWS1]

LOS ANGELES - YouTube will launch a new subscription music service, the company acknowledged Tuesday, after being dragged into a public dispute over royalties that will result in the blockade of some independent artists’ music videos.

The Google-owned video site said in a statement that it is “adding subscription-based features for music on YouTube” and that “hundreds of major label and independent artists” have signed on.

The paid service - to be launched within a few months - will likely allow playback of videos without ads and allow for offline playback on mobile devices. That’s according to two people familiar with the matter.

The people weren’t authorized to speak publicly and spoke on condition of anonymity.

The people also confirmed that a small number of independent artists who had not agreed to new deal terms will have their videos blocked in some countries starting in a few days, even on the free version of YouTube.

YouTube will block the music videos so users of the test version won’t be confused about which content they can access for free and which features require payment, the people said. Allowing free streams of music by certain artists while not offering them on the paid service would erode the value of the paid plan, one person said.

The move also adds pressure on those labels to sign, because not being on YouTube altogether will result in less advertising revenue and exposure.

YouTube has reached deals with all three major music labels - Universal Music Group, Sony Music Entertainment, and Warner Music Group - and many independent labels as a whole representing about 95 percent of all labels, the people said.

Determining which artists are blocked - and where - could be confusing because some indie artists have their music distributed in certain countries by the major labels. Singer Adele, for instance, is signed with Beggars Group’s XL Recordings in the United Kingdom, but Sony Music’s Columbia label distributes her music in the United States.

Rich Bengloff, president of the American Association of Independent Music, an industry group representing independent labels, said he disagrees with the characterization that only a few labels haven’t signed. He argued that independent artists are being treated unfairly simply because they lack market power.

“I’m not very happy, obviously,” he said. “We’re asking to be treated equitably and fairly.”

AP


More in Music & Performance

Rock band Green Day cancels Korea concert due to Covid

Super Junior’s Kyuhyun to play the Phantom in 'Musical Phantom'

Musical medalists

Korean contemporary dance flourishes in online realm

Pandemic or not, the show must go on

Log in to Twitter or Facebook account to connect
with the Korea JoongAng Daily
help-image Social comment?
lock icon

To write comments, please log in to one of the accounts.

Standards Board Policy (0/250자)

What’s Popular Now