Lotte Department opens pop-up store selling electronics

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Lotte Department opens pop-up store selling electronics

Lotte Department Store said yesterday that it will open a large pop-up store on the eighth floor of its main branch in Sogong-dong, southern Seoul, where it will sell lifestyle goods including accessories for IT devices such as speakers and headphones from today until Thursday.

The pop-up store - called the Gaze Shop - will sell items from brands that are unfamiliar to Korean consumers but that have a growing fan base, like Geneva and Ruark Audio. Items will be sold at a discount of up to 5 percent.

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