KT&G redesigns Davidoff pack to compliment premium image

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KT&G redesigns Davidoff pack to compliment premium image


KT&G announced yesterday that Davidoff packages have been redesigned to enhance its premium image.

The Korean cigarette manufacturer said that in the new package, the design logo of the brand Zino Davidoff is on both the front and back.

It also used a technology to give the the pack a leather texture.KT&G and Imperial Tobacco Group have has a brand licensing contract since 2010.

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