Marketing nationalism

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Marketing nationalism


Seo Kyoung-duk, a professor at Sungshin Women’s University, poses in front of an advertisement he put up that reads, “Come visit East Sea in 2015!” Korea prefers the term East Sea to the Sea of Japan.
The advertisement was installed outside the main venue where the annual World Economic Forum will be held in Davos, Switzerland. Professor Seo has held diverse campaigns overseas to promote Korean culture and history. [NEWSIS]

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