Retailers offer deals to citizens who cast votes

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Retailers offer deals to citizens who cast votes

From restaurants to electronics shops and department stores, retailers are poised to tap into the upcoming general election tomorrow by providing discounts to those who cast a ballot.

Tomorrow is a good day to purchase Xiaomi’s portable battery charger as M4U, a subsidiary of Xiaomi’s local distribution partner, will offer the Mi Power Bank 5000mAh for only 1,000 won ($0.87).

But the deal is only good for residents of Jungwon District in Seongnam, Gyeonggi.

The deal is reserved for 500 people in order of arrival at the distributor’s store near the Tancheon Sports Complex in Seongnam, where votes can be cast.

Major department stores Lotte, Hyundai and Galleria are also pulling out all the stops to lure consumers to their stores rather than heading home after they vote.

Galleria Department Store, the fourth-largest department store operator, is offering different promotions and discounts at each branch.

Anyone holding proof that they voted is eligible for a 10 percent discount on April 13 at all restaurants in Galleria Department Store’s branch in Suwon, Gyeonggi.

Voters are also entitled to receive a 2,000 won discount at Gourmet 494, Galleria’s premium food outlet between Wednesday and Sunday.

To encourage its workers to vote, Galleria will delay the opening time to 11 a.m. from 10:30 a.m. while allowing employees more flexibility with their working hours.

Rival Hyundai Department Store will join the marketing scheme by offering a 10 percent discount at the department store’s food court tomorrow.

Lotte Department Store is turning toward free gifts to attract more customers.

The Gwangju branch of Lotte Department Store will give away picnic mats, while some cosmetics brands at the department store such as Sulwhasoo, Hera and SK-II will provide free samples and beauty-related giveaways.

Performances and musicals are also cutting the prices of their tickets.

The musical “Dead Dog” will offer 20 percent off for those with proof that they voted, while the musical “The Three Musketeers” will provide a 30 percent discount.


BY PARK EUN-JEE [park.eunjee@joongang.co.kr]

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