Shinhan offers credit card aimed at young consumersShinhan Card, the nation’s largest credit card company, on Thursday launched an online-only card specifically aiming at mobile-savvy young people in their 20s and 30s. The online card can only be issued on mobile devices or on the Shinhan website. The new card series is called “YOLO i” using an abbreviation of the popular phrase “You only live once,” indicating that all membership benefits are focused on areas where the young people spend the most.
The card holders can get discounts from 10 to 20 percent in taxi rides, coffee shops, movie theaters, bakeries, convenient stores and social e-commerce websites like Coupang and Ticket Monster, as people in 20s and 30s showed largest credit card transactions at the six areas.
More in Finance
[NEWS ANALYSIS] As foreigners rush back, market does an about-face
CU gets into the foreign exchange transaction business
Kospi hits another record high despite Covid spike
5-day winning streak ends as Kospi drops 0.62 percent
Debt is the latest hot product being pushed into the market