[Sponsored Report] Duty-free shop coming to Hyundai

Hyundai Department Store’s Trade Center branch, where its duty-free shop would be located. [HYUNDAI DEPARTMENT STORE]

Hyundai Department Store Group, a large-scale retailer operating the best department stores in Korea for over 30 years, announced its plans to build a duty-free shop at its Trade Center branch.

The group plans to newly open its duty-free shop by remodeling 3 floors of the Hyundai Department Store Trade Center, which totals to 14,005 square meters (151,000 square feet) in size. This is 17 percent larger than previously planned.

Hyundai Department Store Trade Center, where the duty-free shop will be opened, is located inside the complex of Coex, where an established infrastructure for tourists already exists.

Coex, located in Gangnam district, southern Seoul has been designated as part of the “Gangnam Special Tourist Zone,” where the best infrastructure for tourists, such as exhibition and convention centers, three luxurious hotels, a casino, a shopping mall and a department store, can be found. Also, city airport service, an aquarium and SM Town, a popular Hallyu cultural center, are available.

The duty-free shop of Hyundai Department Store will be made up of three halls, featuring high-quality luxury goods, Hallyu goods, and the products of “hidden champions.”

By utilizing its 30 years of experience in administering department stores which includes networks established between famous overseas brands and the capability to lead the latest trends, Hyundai Department Store Group will launch a “Global Luxury Goods Store.”

Its strategy is to establish a “full-line premium store” where all luxury brands of fashion, accessories and cosmetics are available to satisfy the needs of diverse overseas customers.

Meanwhile, the duty-free shop announced its plans to cooperate with 17 top Chinese travel agencies including China Travel Service and China Youth Travel Service to attract two million Chinese tourists to visit Korea.