Competition heats up in Indian smartphone market

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Competition heats up in Indian smartphone market

Samsung Electronics was neck-and-neck with Chinese rival Xiaomi in the Indian smartphone market in the second quarter of 2018, data showed Friday.

According to the data compiled by industry tracker Canalys, Samsung and Xiaomi each sold 9.9 million smartphones over the April-June period.

The Korean and Chinese tech giants boasted a combined market share of 60 percent in the period, compared to 43 percent a year earlier, Canalys said. Samsung had 25 percent of the Indian market in the same period of 2017.

China’s Vivo Communication Technology was in the third spot, followed by Oppo Electronics Corporation, the industry tracker said.

Canalys said the J2 Pro was the best-selling Samsung device over the second quarter, with sales estimated at 2.3 million units.

“Despite Xiaomi’s growing popularity in India, Samsung will remain the first choice for consumers. Its technological prowess and supply chain mastery will continue to give it an edge over Xiaomi for the foreseeable future,” Canalys also said in its report.

Samsung has recently completed the construction of a new smartphone production line in Noida, located near New Delhi. Samsung said the plant will have an annual production capacity of 120 million units by 2020.

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