Hyundai Motor introduces Kona Iron Man edition

Hyundai Motor said Friday that it will begin sales of its limited Kona Iron Man Edition in the Korean market from Jan. 23.

The superhero edition of the SUV was developed over two years with Marvel and is the first production car to feature Marvel characters.

The vehicle includes headlamps similar to the Iron Man helmet’s visor, a Marvel logo on its hood and design features from the superhero’s suit.

According to the carmaker, the new limited edition comes in matte metallic grey, inspired by Iron Man’s original suit featured in a 1963 Marvel Comics series.

The edition sports a 1.6-liter turbocharged engine and a seven-speed dual-clutch transmission.

Of the total 7,000 Iron Man edition Kona’s to be sold globally, 1,700 of the units are in Korea.

For local buyers, the limited-edition model will cost 29.45 million won ($26,420).

By Chae Yun-hwan