JYP signs global distribution dealJYP Entertainment will now be working with global music distributor The Orchard to spread their music in worldwide music markets.
On Tuesday, the agency revealed they signed a contract with the company to have their music distributed abroad beginning this month.
The Orchard is an affiliate of SONY Music and is also responsible for the distribution of K-pop’s biggest star BTS’ music. The company has a high level of understanding for both K-pop music and the K-pop industry, according to JYP Entertainment.
“We hope to grow not only our company’s influence overseas, but the entire [Korean] entertainment industry,” the agency said.
By Yoon So-yeon