‘Mr. Trot’ surpasses 30% in ratings
The audition program involving young participants singing trot music, a genre usually associated with older people, is a remake of TV Chosun’s hit “Miss Trot,” this time with male singers. It premiered on Jan. 2.
According to Nielsen Korea, Thursday’s show hit a 30.41 percent viewership rating.
The only other entertainment program that has surpassed the 30 percent viewership rate was the KBS show “2 Days & 1 Night” in its prime days a decade ago. The viewer rate for “2 Days & 1 Night” was 39.3 percent on March 7, 2010.
MBC’s “Infinite Challenge” came close on Feb. 9, 2008, when its rating reached 28.9 percent.
The key to the recent success of “Mr. Trot,” some experts said, was winning over the younger viewers.
“People say young people don’t watch TV these days,” Hah Jae-keun, a culture expert told Yonhap News on Friday.
“But ‘Mr. Trot’ showed everyone that if a program is planned creatively, it can draw younger viewers in.”
By Esther Chung