BTS releases animated music video as part of festa project
BTS released an animated music video for its song "We are Bulletproof: the Eternal" on Friday as the 11th piece of content for its "BTS Festa" project.
The music video was uploaded on Friday through BTS's official YouTube channel, featuring the seven members illustrated as cute animated characters.
"We are Bulletproof: the Eternal" was released this February as a part of BTS's latest full-length album "Map of the Soul: 7" and also as a part of the "We are Bulletproof" series, which began with the track "We are Bulletproof pt. 1" that was written before the band's official debut, and "We are Bulletproof Pt. 2," which was featured on BTS's debut album "2 Cool 4 Skool" (2013).
"The music video was made as part of the concept of 'BTS's chronology,' to look back on the seven years since its debut," the agency said.
In fact, the lyrics take parts from "We are Bulletproof Pt. 2" and express how the band became stronger after enduring seven years of challenges.
The background animation of the music video is also a homage to the band's past, which takes scenes from previous music videos such as "I Need U" (2015), "Run" (2015) and "Boy With Luv" (2019) so fans feel like they are "looking through an illustration book and can find the hidden symbols within the scenes."
BTS began its "Festa" on June 1 to celebrate the seventh anniversary of its debut that falls on Saturday, June 13.
The highlight of the "Festa" will be unveiled on Saturday.
BY YOON SO-YEON [email@example.com]