Blackpink’s choreography video for 'Kill This Love' surpasses 300 million views

Girl group Blackpink's choreography video for "Kill this Love" surpasses 300 million views as of Wednesday. [YG ENTERTAINMENT]

Girl group Blackpink’s choreography video for its song “Kill This Love” (2019) surpassed 300 million views on YouTube around 10 p.m. Wednesday, their agency YG Entertainment reported Thursday.

The record was reached a year and six months after the video was first released in April 2019, and is the group’s third choreography video to surpass 300 millions views after “Ddu-du Ddu-du” (2018) and “How You Like That” (2020).

The official music video of the song surpassed 1 billion views last month, also marking the third official video of the group's to do so after “Boombaya” (2016) and “Ddu-du Ddu-du” (2018).

The group debuted at No. 41 on Billboard’s Hot 100 singles chart with “Kill This Love,” a first for any K-pop girl group at the time. They now have the second-largest number of YouTube subscribers in the world at 51.1 million.

With their first full-length album “The Album” released earlier this month, the group reached No. 2 on the Billboard 200 chart and Official Albums Chart Top 100 in Britain.

It became the first K-pop girl group to top the Billboard Artist 100 chart, according to the latest update Tuesday.

BY LEE JAE-LIM [lee.jaelim@joongang.co.kr]