CU to expand curbside pickup service to 3,000 stores
In response to increasing demand for contactless services, BGF Retail launched a kind of drive-through service that aims to minimize human contact and make shopping more safe. Under the new service, launched in collaboration with mobility app Owin, customers can make orders on the Owin app in advance and specify a certain CU store to pick up the goods. When they reach the store, a CU employee will come out and hand over the products.
The customer can set an estimated arrival time at the store and CU employees will also be able to check the location of the customers.
The new service is currently available at about 500 CU branches in the greater Seoul area — which encompasses Seoul, Incheon and Gyeonggi. BGF Retail aims to expand the number of branches available for the service to 3,000 by the first half of next year.
“As the drive-through service can be applied without additional expenses in infrastructure, many CU stores that are located on the roadside are making inquiries about the introduction of the service,” said Jo Sung-hae, head of the e-commerce team at BGF Retail. “We will continue to try harder to satisfy our customers and boost sales of our CU stores.”
BY CHEA SARAH [firstname.lastname@example.org]