1 million zamfaced to determine their 'personal color'
Over 1 million people used the Zamface application to get their so-called personal color analyzed since the service was first offered last September.
Personal color analysis categorizes people into 12 different groups and determines which palette and hue of colors look best on them.
Four months since the analysis service was introduced, 1 million people have had their personal color analyzed. Some have taken the tests more than once, with a total of 1.39 million tests taken.
To find their personal color, users virtually try on 14 lipstick shades using the app and the camera on their phones.
For each shade tried, users select if the color looks good on them or not, and the answers are used to determine their personal color. The app recommends which lipstick or blush suits them the best and recommends which beauty YouTubers they should refer to for makeup tutorials.
According to Zamface, 22.8 percent of the 1 million users were found to be best suited for the True Autumn color palette. They go well with "yellow-based warm colors" such as oranges, warm reds and golden greens.
True Summer, of muted colors with cool blue undertones such as lilac or mauve, best suited 18.4 percent of the users.
True Spring, with vibrant warm colors such as peachy pink and lime green, best suited 18.2 percent.
BY LEE TAE-HEE [email@example.com]