Home > Entertainment > Television

Korea's Netflix app usage hits all-time high

Published: 13 Mar. 2023, 15:08 Updated: 13 Mar. 2023, 17:01

Main poster for part 2 of Netflix's original series, ″The Glory″ [NETFLIX]

Netflix app usage in Korea hit an all-time high amid the release of the second part of the original series, “The Glory," according to data analysis company WiseApp and Wise Retail on Monday.

On the day of the release of the show on March 10, Netflix app usage spiked to 4.88 million users and 5.32 million users on March 11, a 61 percent increase from 3.31 million users recorded on March 9. According to WiseApp and Wise Retail, Netflix app usage averaged around 3.30 million views this year.

The numbers recorded on March 10 were also significantly higher than the 3.49 million users on December 10 last year, during the release of the first part of “The Glory.”

Part 2 of “The Glory” hit No. 1 on the streaming service’s rankings of non-English language shows upon release at 5 p.m. in Korea last Friday

The director of the show, Ahn Gil-ho, is currently facing controversy after being accused of bullying last Friday. Ahn admitted to the allegations and apologized through his attorneys on Sunday.

The daily user trend of the Netflix app in Korea. The app's usage peaked on March 11, a day after the release of ″The Glory Part 2." [WISEAPP, WISE RETAIL]

BY CHO YONG-JUN [[email protected]]