Hyundai’s Chung champions archery
![Hyundai Motor Group Executive Chair Euisun Chung chats with Korean archers at an event celebrating Korea’s 60 years of archery history hosted by the Korea Archery Association. Chung emphasized the importance of transparency and fairness in the archery scene and the sport's contributions to Korean society. Hyundai has been the title sponsor of the Korea Archery Association for 38 consecutive years since honorary chairman Chung Mong-koo, father of current Executive Chair Chung, was appointed as the association's chairman. The younger Chung has been heading the Korea Archery Association since 2005 and also serves as the president of World Archery Asia. [HYUNDAI MOTOR]](https://koreajoongangdaily.joins.com/data/photo/2023/12/01/9e9e8075-e7d0-42b7-bc47-d7b998df2def.jpg)
Hyundai Motor Group Executive Chair Euisun Chung chats with Korean archers at an event celebrating Korea’s 60 years of archery history hosted by the Korea Archery Association. Chung emphasized the importance of transparency and fairness in the archery scene and the sport's contributions to Korean society. Hyundai has been the title sponsor of the Korea Archery Association for 38 consecutive years since honorary chairman Chung Mong-koo, father of current Executive Chair Chung, was appointed as the association's chairman. The younger Chung has been heading the Korea Archery Association since 2005 and also serves as the president of World Archery Asia. [HYUNDAI MOTOR]
![Hyundai Motor Group Executive Chair Euisun Chung gives a speech at an event celebrating Korea’s 60 years of archery history hosted by the Korea Archery Association. [HYUNDAI MOTOR]](https://koreajoongangdaily.joins.com/data/photo/2023/12/01/53e340d1-fbb0-4aa3-a0d5-40fb65b52bb9.jpg)
Hyundai Motor Group Executive Chair Euisun Chung gives a speech at an event celebrating Korea’s 60 years of archery history hosted by the Korea Archery Association. [HYUNDAI MOTOR]
![Hyundai Motor Group Executive Chair Euisun Chung views an exhibition at an event celebrating Korea’s 60 years of archery history hosted by the Korea Archery Association. [HYUNDAI MOTOR]](https://koreajoongangdaily.joins.com/data/photo/2023/12/01/fb361021-8a29-4cf7-b97c-9c7d54df8d25.jpg)
Hyundai Motor Group Executive Chair Euisun Chung views an exhibition at an event celebrating Korea’s 60 years of archery history hosted by the Korea Archery Association. [HYUNDAI MOTOR]
BY SARAH CHEA [chea.sarah@joongang.co.kr]
with the Korea JoongAng Daily
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