JYP, CJ ENM partner with Tencent Music to launch new company in China

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JYP, CJ ENM partner with Tencent Music to launch new company in China

Modyssey, the winning boy band of ″Planet C: Home Race″ (2025) audition program [ONECEAD]

Modyssey, the winning boy band of ″Planet C: Home Race″ (2025) audition program [ONECEAD]

 
K-pop agency JYP Entertainment and entertainment conglomerate CJ ENM have joined forces with Chinese music giant Tencent Music Entertainment to establish a new music company in China named Onecead.
 
The name Onecead is a combination of JYP Entertainment's motto, Leader in Entertainment, and CJ ENM's Only One mission, according to the two companies.
 

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Through Onecead, JYP Entertainment's Chinese arm JYP China and CJ ENM will collaborate with Tencent to expand the reach of K-pop artists in the Chinese market. Onecead will be in charge of management for Modyssey, the winning boy band of "Planet C: Home Race" (2025) audition program.
 
The new company will oversee management, commerce, music production and performance organization in the local market, using the Korean companies' expertise in K-pop and the Chinese company's strong global network. Oncead will gradually expand its business scope into a wider range of music projects, according to CJ ENM.
 
JYP China had founded a joint venture with Tencent Music Entertainment named NCC Entertainment in 2016. The joint venture debuted boyb and Boy Story in 2018.

BY YOON SO-YEON [[email protected]]
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