Kia Motors, Korea’s No. 2 automaker by sales, has formed Purple M with CODE42.ai. The new company will be dedicated to electric vehicle (EV) mobility.
Carpooling never took off in Korea. Uber tried and failed to launch here, and local companies like Poolus and Tada built up a significant user base only to be pushed out by hostile legislation and lobbying from influential taxi companies.
Korea JoongAng Daily Sitemap