ChatGPT, a generative AI platform from OpenAI, recorded the biggest rate of increase in its smartphone app users among all apps available in Korea this year, a survey showed Wednesday.
Olive Young, the popular health and beauty store chain, will open at least three stores in the United States in 2026.
Olive Young is now near-synonymous with traveling to Korea, but the company's rise wasn't all smooth sailing, and the lessons learned along the way helped it rise to a social media "must go."
Nearly nine in 10 overseas tourists who bought cosmetics in Korea this year shopped at Olive Young, with many turning their trips into multistore sprees, the health and beauty retailer said Wednesday.
K-beauty is an exception to usual marketing rules: Its leading players are small, independent brands that first took off overseas and then “re-entered” the Korean market riding global fame.
The APEC summit held in Gyeongju, North Gyeongsang late last month drew attention not only for its diplomatic significance but also for a series of shout-outs to Korean tourism favorites from high-profile dignitaries.
From Beauty of Joseon and Round Lab, many of the globally popular K-beauty brands share a history, having started as small labels with no ties to major conglomerates before rising to prominence due to a single breakout product: sunscreen.
Olive Young, the popular Korean health and beauty store chain, is set to open its first U.S. branch in Pasadena, California, in May 2026, the company said Wednesday.
Police have detained a Chinese couple accused of stealing cosmetics worth several million won, or several thousand dollars, from Olive Young, authorities said on Tuesday.
Korea JoongAng Daily Sitemap
