Asia needs better corporate banking

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Asia needs better corporate banking

Asian banks are investing heavily in new products and marketing to attract retail customers. But it's shortsighted to focus on retail at the expense of corporate customers-the mainstay of the region's banks-since investments on their behalf would reap richer rewards.

The take-away
To revitalize corporate banking, Asian bankers should move away from unprofitable relationship-based lending, focus on customer segments, and aggressively pursue fee-based services. ...full story
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