China's market for mobile phones

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China's market for mobile phones

China뭩 mobile-telephone market is proving tough for global handset leaders. The country뭩 manufacturers are grabbing market share quickly, partly because they better understand the preferences of Chinese consumers. How can the world leaders slow the gains of the local competition and improve their profit margins?

The take-away
Global branded-handset makers could cut costs and get products to market more quickly by outsourcing the design and production of some of them to manufacturers in Taiwan and South Korea. ...full story
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