Arirang TV"s Satellite Broadcasting to Reach Double the Number of NationsArirang TV (Cable Ch 50) will start satellite broadcasting of programs on Korean society, culture, and economy to numerous countries in Asia, Oceania, eastern Europe, and northern Africa from August 12.
The English-language TV station has decided to devote 60 percent of its schedule to programs on entertainment and sports and 20 percent to news and cultural issues.
Each program will be aired four times daily for the convenience of viewers living in regions with large time differences.
An estimated 2.1 million households can now access Arirang TV programs in 10 countries including Japan, Indonesia, and the Philippines. The company plans to expand that figure to 12 million in 20 countries by the end of the year.
President Hwang Kyu-hwan of Arirang TY said that the overseas broadcasting via satellite will greatly contribute to foreigners' good impressions of Korea and introduce local markets to foreigners.