MBC dramas to air in Latin America
Korean broadcasting company MBC said the dramas “The First Shop of Coffee Prince” and “Goong” will be broadcast in Latin America.
Paraguay’s Red Guarani will air “The First Shop of Coffee Prince” starting next month and “Goong” in January.
SERTV, Panama’s government television network, started broadcasting “Goong” a week ago, according to the Central and South America branch of Korea’s broadcasting company.
“Korean dramas appeal to Latin American people, helped by the K-pop boom in the region,” said Jeong Gil-hwa, head of the branch. “‘Goong’ attracted attention here due to the unique setting featuring a royal family under the constitutional monarchy system.”
“As for ‘The First Shop of Coffee Prince,’ it may draw attention because people in the coffee-growing region can easily relate to a story revolving around baristas,” he said.
“The First Shop of Coffee Prince” scored the highest viewership rating in 2007 in its time slot in Korea.
By Park Eun-jee