Gaga, YG team up for festival
YG Entertainment reportedly decided to join the festival due to the international success its artists have been receiving.
The first day of the festival, Aug. 15, will feature several YG Entertainment groups. Lady Gaga will then headline on Aug. 16.
The agency also noted that their new boy band, Winner, will participate in the festival.
Lady Gaga’s return is stirring interest because the pop star will be touring across North America with the K-pop group Crayon Pop in May and June.
Additional performers are expected to be announced at a later date. For more information about the festival in Korean and English, including ticket prices, check out the event’s Facebook page at: www.facebook.com/nowfestivalkr.
By Kim Hee-eun, contributing writer