Team Kim pops up in TV spot for LG vacuums
Published: 18 Mar. 2018, 19:15
Scenes from LG Electronics’ latest vacuum commercial, which features the Korean women’s curling team. [YONHAP]
The curling team, which also goes by the nickname “Team Kim,” captured a surprise silver medal at last month’s PyeongChang Winter Olympics, spurring interest in the sport, which was never popular in Korea.
In the commercial, the team is sweeping the floor of a home with LG’s vacuum cleaners and the text reads, “Not only do they look like each other, but they also surprise the world!”
As of Sunday, a day after the ad started airing, it hit more than 370,000 views on YouTube Korea. Earlier this month, LG signed a four-year sponsorship contract with the curling team.
All members of the curling team graduated from the same high school in Uiseong, 330 kilometers (205 miles) south of Seoul. It’s a town famous for its garlic production, which earned the curling squad the nickname Garlic Girls.
YONHAP
with the Korea JoongAng Daily
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