[Sponsored Report] Another great year for the Pink Run

[AMOREPACIFIC]

The “2018 Pink Run Seoul” hosted by Amorepacific and the Korean Breast Cancer Foundation brought together more than 10,000 competitors in Yeouido Park, western Seoul, on Oct. 14.

The annual Pink Run is a fun run held in five cities across Asia to raise awareness of breast cancer and breast health and to highlight the importance of self-examination and early screening.

The entire participation fee is donated to the Korean Breast Cancer Foundation, where the money raised is used to support surgery costs and screening.

The Korean Breast Cancer Foundation, Korea’s first breast health non-profit foundation, was established by Amorepacific in 2000. Since 2001, more than 320,000 people have participated in the Pink Run, donating more than 3.5 billion won ($3 million) to the Korean Breast Cancer Foundation.

By Kim Ha-eun [kim.haeun@joongang.co.kr]