Korea Joongang Daily
Korea JoongAng Daily

Companies eye Chinese market after President Lee suggests that Beijing may lift 'K-culture ban'

Consumer goods companies, especially in the beauty, food and fashion sectors, are growing optimistic about expanding into the Chinese market after the president suggested that Beijing may ease long-standing restrictions on Korean popular culture.

2026-01-11

Musinsa enters China with two Shanghai stores, banking on K-fashion's global appeal

Musinsa, Korea's largest fashion e-commerce platform by revenue, has chosen China as its first overseas foothold, opening two stores in Shanghai.

2025-12-19

Musinsa to open its first overseas outlet in Shanghai

Musinsa, a Korean fashion and retail platform, said on Friday that it will open its first overseas outlet in China as part of its global expansion strategy.

2025-12-12

Gettin' their kicks

Visitors browse the newly opened “Musinsa Megastore Yongsan” at I’Park Mall in Yongsan District, central Seoul, on Dec. 11.

2025-12-11

Blackpink to open pop-ups in collaboration with Musinsa and sports apparel brands

Pop-up stores featuring Blackpink's collaboration with sports apparel brands will open from Saturday to Nov. 10, YG Plus announced on Friday. The pop-ups are a result of YG Plus's partnership with Musinsa.

2025-10-31

Matin Kim, Musinsa and other trendsetting Korean fashion brands are going global

Korea’s trendsetting fashion brands are going global. Matin Kim and Musinsa are moving to the world's biggest e-commerce platforms, betting that fast-rising interest in K-fashion and the spending power of Gen Z will translate into global sales.

2025-10-23

Musinsa CEO makes Business of Fashion's influential people list

Korean online fashion retailer Musinsa's CEO, Cho Man-ho, has been named one of the most influential figures in the fashion industry by British market tracker The Business of Fashion.

2025-10-23

From trainers to trillions: Musinsa’s 10 trillion won IPO target sparks valuation debate

Musinsa, once a sneaker photo-sharing community, has grown into Korea’s leading fashion platform — and is now eyeing a public listing at a whopping 10 trillion won valuation.

2025-09-25

Musinsa advances into Malaysia's offline cosmetics market

Musinsa, a Korean fashion platform, said Monday it has entered Malaysia's offline cosmetics market with its private-label products as part of its global expansion strategy.

2025-09-08

Musinsa defies market trends to post record Q2 earnings

Musinsa posted a record quarter performance in the April-June period, with revenue up 30.7 percent and operating profit rising 22.6 percent, proving its offline-online model to be a success.

2025-08-29