KT&G showcases cigarette lineups at tax-free exhibition in Cannes
Published: 02 Oct. 2024, 18:57
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- CHO YONG-JUN
- cho.yongjun1@joongang.co.kr
KT&G booth at the Tax Free World Association (TFWA) World Exhibition & Conference held from Sept. 30 to Thursday. [KT&G
TFWA exhibition, the largest exhibition of its kind, took place Sept. 30 to Thursday in Cannes, France. The exhibition aims to foster the duty-free market.
KT&G’s exhibition booth displayed the tobacco company’s cigarette lineups, including Esse, Raison and Bohem, which are popular both in Korea and abroad.
“We were able to talk with a variety of overseas partnering companies to discuss new business opportunities and strengthen our brand identity,” KT&G said in a news release Wednesday.
KT&G first joined the overseas tax-free market with the release of its 88 Light cigarettes in China. The company's products are currently available in around 320 duty-free stores in 150 cities around the world and in 28 of the top 30 airports in Asia.
“KT&G will expand to tax-free markets in Europe, the Middle East and Central and South America,” KT&G said.
BY CHO YONG-JUN [cho.yongjun1@joongang.co.kr]
with the Korea JoongAng Daily
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