Korea Joongang Daily
Korea JoongAng Daily

KB Financial Group wins top prize at Korea JoongAng Daily Advertisement Awards

KB Financial Group won the top prize at the Korea JoongAng Daily Advertisement Awards for its community-focused campaign. Other notable winners included Wonju City Government and KHNP, recognized for their impactful ads.

2024-12-05

Why some coffee shop owners are miffed at BTS’s V being the face of their brand

Compose Coffee announced Dec. 20 that it had selected V as its model for next year. Some franchisees aren’t too happy as they must shoulder part of the advertising fees worth billions of won.

2023-12-27

SK Inc. wins top prize from KJD for 'sustainable happiness' advert

SK Inc. took the top prize at the annual advertisement awards, hosted by the Korea JoongAng Daily, for its campaign on sustainable happiness based on environmental, social and corporate governance (ESG) values.

2023-12-12

Lee Hyo-ri stars in commercial for first time in over decade

Lee Hyo-ri starred in a commercial for the first time in over a decade.

2023-10-05

FTC imposes hefty fines on big 3 for dodgy 5G claims

The financial watchdog imposed a combined 33.6-billion-won ($25.5 million) penalty and corrective orders on the country’s three largest telecom operators Wednesday for their misleading advertisements regarding 5G network speeds.

2023-05-24

Social media flooded with advertising not properly labeled

Tens of thousands of false advertisements were found on social media last year despite influencers being caught for the practice two years ago.

2023-02-06

Advertising bonanza

Digital panels for outdoor advertising are displayed at the Korea International Sign & Design Show held at Coex in Gangnam District, southern Seoul, on Thursday.

2022-11-10

FTC raises stink about Uniqlo's deodorizing garments claims

Uniqlo was slapped with a provisional 153 million won ($107,600) fine for exaggerating the antibacterial and deodorizing functions of its AIRism and DRY-EX garments, the Fair Trade Commission (FTC) announced Thursday.

2022-10-28

Advertisement fees at subway stations soar leaving fandoms frustrated

Fees for posting advertisements on subway station walls have soared, much to the dismay of fandoms that frequently buy them to celebrate birthdays of their favorite K-pop stars and actors. According to entertainment and advertisement industry ...

2022-02-14

Don't touch that dial, it's an 'addressable' ad

While watching an MBC program on IPTV, a die-hard sports fan is shown an ad for sports equipment during the commercial break. A trend-conscious neighbor watching the same program will see an ad for a new clothing line.

2021-07-26