‘The Conjuring 2’ breaks spell for movie sequels
The Warner Bros. film, in which Vera Farmiga and Patrick Wilson play married paranormal investigators, opened nearly on par with its 2013 original, which was also directed by James Wan. That film debuted with $41.8 million and went on to earn $319 million globally.
The big-budget video-game adaptation “Warcraft,” a co-production between Universal and Legendary that reportedly cost $160 million to make, came in second with $24.4 million, according to studio estimates Sunday. Though it effectively bombed in North America, “Warcraft” has been a hit overseas, particularly in China.
In China, the film, taken from the “World of Warcraft” video game franchise, has made a staggering $156 million in its first five days. That surpasses the foreign film release record of “Avengers: Age of Ultron,” not to mention blockbusters like “Star Wars: The Force Awakens.”
Why has “Warcraft,” a poorly reviewed video-game adaption, done so well in China? The game it’s based on, “World of Warcraft,” has long been especially popular there, even spawning a theme park. The film’s Chinese release also was handled by Legendary, the production company bought this year by China’s entertainment and real estate powerhouse Dalian Wanda Group.
The Lionsgate magician caper “Now You See Me 2,” starring Jesse Eisenberg, Mark Ruffalo and Woody Harrelson, opened in third place with $23 million domestically. That’s a drop from the original’s $29.4 million debut. It eventually grossed $351.7 million worldwide.
The decline for “Now You See Me 2” was more in line with the diminishing results seen from recent poorly performing sequels. “Alice Through the Looking Glass,” “Teenage Mutant Ninja Turtles: Out of the Shadows” (last week’s top film, which slid to fourth this weekend with $14.8 million), “Neighbors 2: Sorority Rising,” “Ride Along 2” and “The Huntsman: Winter’s War” have all done worse than their preceding films.
The streak didn’t concern Warner Bros. for the release of “The Conjuring 2,” studio distribution chief Jeff Goldstein said.
“We looked at the number of movies that didn’t work and we said to ourselves: It’s really the content of the films,” Goldstein said. “While there seems to have been a few in a row, we didn’t think it was a pattern that was systemic. We just thought it was about the movie, itself.”
Instead, “The Conjuring” franchise has succeeded by broadening the horror audience with old-school frights and a higher quality than the genre typically sees. The sequel, which is set in a haunted London home, appealed to both younger and older moviegoers, and drew a roughly even split of males and females - a rarity for a horror film.
“There’s seemingly been a spell cast over the second installments and ‘The Conjuring,’ I think, broke that spell,” said Paul Dergarabedian, senior media analyst for comScore. “Just the overall quality won over the audience in a genre that’s generally looked down upon from a critical perspective.”
Unlike “Warcraft” or “Now You See Me 2,” “The Conjuring 2” had largely positive reviews going for it.
Next week, Pixar’s “Finding Dory” will hope to continue the turn of fortune for sequels. The “Finding Nemo” sequel is expected to perhaps be Pixar’s biggest opening ever. AP
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